Table of contents
The lived experience of UK health communication professionals during the Covid-19 pandemic
Anne Gregory, Bill Nichols, John M. UnderwoodThis research explores approaches to, impacts of and reflections on the Covid-19 pandemic for professional communicators in the English National Health Service. It was undertaken…
“CARE” in social media: perceptions of reputation in the healthcare sector
Vidhi Chaudhri, Tessa Oomen, Jason Pridmore, Alexandra JoonGuided by the growing importance of social-mediated organisational communication, this study examines how communication professionals within healthcare organisations perceive and…
Strategic investor relations management: insights on planning and evaluation practices among German Prime Standard corporations
Christian Pieter Hoffmann, Sandra Binder-TietzWhile several extant studies have discussed the strategic importance of investor relations (IR) for listed corporations, few have tried to apply findings from strategic…
Testing the effects of reputation, value congruence and brand identity on word-of-mouth intentions
Leping You, Linda C. HonThis study developed and tested a consumer relations model to determine linkages among brand identity, reputation and value congruence with positive Word-of- Mouth (WOM…
ISSN:
1363-254XOnline date, start – end:
1996Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Jesper Falkheimer