Keith Crosier

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Editor profile

Having retired from the editorship of Marketing Intelligence & Planning in 2007, and from the Department of Marketing at the University of Strathclyde in Glasgow in 2007, I offer you my career experience as a technical copywriter, business journalist, academic author, marketing consultant and academic editor as credentials for ensuring that your manuscripts meet the grammatical and structural requirements of peer-reviewed academic journals. This service can range from simple proofreading through copy-editing to full sub-editing.

My field of specialization throughout my business and academic careers has been marketing communications, especially advertising. Membership of professional bodies, freelance journalism, hands-on market research studies and consultancy projects have kept me in touch with the world of marketing practice. I have qualifications in BSc Earth Sciences, MSc Management, DipCAM (marketing communications), DALF (Diplôme Approfondi de Langue Française).

My time as editor of Marketing Intelligence & Planning was marked by a determination to maintain the journal's commitment to “provide a forum for the exchange of research findings and theoretical principles between business-school academics and marketing practitioners, and thereby facilitate the translation of conceptual models and marketplace intelligence into firmly grounded and usable marketing plans”. Emerald named me a Leading Editor in 2005, and I am delighted to receive an Outstanding Service Award in 2008.

However, my personal editorial orientations will not lead me to interfere with your own view of your paper’s purpose, or to compromise its appropriateness to the house style and editorial mission of the journal to which it is to be submitted. Authors of sub-edited manuscripts have testified that the results of my interventions are positive:

• "Thank you for all what you did for our paper…Almost all of our colleagues have the same problem mainly because of writing in another language."
  Ankara University, Turkey, 2006
• "…we fully accept all the editorial changes that you have made. The article is much clearer. Both of us have learnt a lot through the exchanges that we have had with you."
  Victoria University, Australia, 2006
• “We feel that your sub-editing has added significantly to the overall clarity of the work and we learned during the process. We are both grateful.”
  Birkbeck College, University of London, UK, 2006
• “Without your help, I can never compose a paper that could be published in an English language journal.”
  Huazhong University of Science & Technology, People’s Republic of China, 2007
• "I just wanted to pass on my heartfelt thanks for your encouragement and advice through this process. I'm quite new to academia and…I now feel I have the start to my publishing career that I've been looking for.”
  Hull University, UK, 2007

I am qualified to translate from French, and can also work with Italian originals. Continuing contact with past students and colleagues offers the possibility of translation from Spanish, German, Polish, Greek and Finnish.