Social-structural foundations of publication productivity in the Journal of Consumer Research

Abstract

This study explores the social ecology of publication productivity in the Journal of Consumer Research (Volumes 1 through 20). It examines the distribution of scholarly productivity as it relates to collaborative networks of authors. It is found that these networks resemble tree-like structures with successful scholars as their “trunks” and collaborators as the branches. Thus, we find structural effects of network centrality of authors on their individual publication productivity and of network density on network publication productivity.

Citation

Eaton, J.P., Ward, J.C., Kumar, A. and Reingen, P.H. (2002), "Social-structural foundations of publication productivity in the Journal of Consumer Research", Woodside, A.G. and Moore, E.M. (Ed.) Essays by Distinguished Marketing Scholars of the Society for Marketing Advances (Advances in Business Marketing and Purchasing, Vol. 11), Emerald Group Publishing Limited, Leeds, pp. 199-220. https://doi.org/10.1016/S1069-0964(02)11010-6