Making quality count: Is “quick and easy” kaizen the answer you have been looking for?

Abstract

Type “quality programs” into any popular search engine today and in a very short space of time you would be able to find a near limitless amount of companies advertising their commitment to this particular discipline. For many, the word “quality” is closely associated with the core business offering, or a desire to “be the best”. Indeed, billions of dollars are spent on quality‐related initiatives worldwide.

Citation

(2003), "Making quality count: Is “quick and easy” kaizen the answer you have been looking for?", Strategic Direction, Vol. 19 No. 3, pp. 16-19. https://doi.org/10.1108/02580540310794390