Sustainability by engagement
Abstract
Purpose
The purpose of this paper is to define engagement and propose the utility of the concept in developing sustainable libraries.
Design/methodology/approach
The paper compares traditional “motivation” practices with methods of engagement for relevance in organizations where knowledge work is dominant or important.
Findings
The paper finds evidence that “motivation,” relying on rewards, is not productive in such organizations.
Practical applications
It is argued that traditional “motivation” practices are not productive with knowledge workers and that engagement ideas have the potential of attracting greater staff commitment.
Originality/value
The proposal is for directors and managers that engagement methods have the potential of attracting greater staff commitment to the organization and its work.
Keywords
Citation
Marcum, J.W. (2009), "Sustainability by engagement", The Bottom Line, Vol. 22 No. 3, pp. 76-78. https://doi.org/10.1108/08880450910999622
Publisher
:Emerald Group Publishing Limited
Copyright © 2009, Emerald Group Publishing Limited