Patterns of stories of organisational change
Journal of Organizational Change Management
ISSN: 0953-4814
Article publication date: 30 August 2011
Abstract
Purpose
The purpose of this paper is to investigate three patterns of stories employed by organisational actors to make sense of organisational change: stories of “the good old days”; stories of deception, taboo and silence; and stories of influence. Each pattern reflects one way in which organisational actors make sense of change and in which they use their stories for different purposes. This argument is illustrated by short evocative stories from the original data.
Design/methodology/approach
This paper derives from qualitative and inductive cross‐national research into organisational change and learning. Three manufacturing firms, one each from the UK, South Africa and Russia, were studied to investigate sensemaking under conditions of change. Data were collected through narrative interviews and interpreted using an inductive approach borrowing elements from grounded theory and analytic induction.
Findings
Personal accounts of experiences with organisational change (change stories) have a dual purpose. On the one hand, they are powerful sensemaking devices with which organisational actors make organisational change meaningful. On the other hand, they contest official change stories, reflecting the complex dynamics of organisational change in patterns of stories. The conclusion is that the experiences and agendas of different organisational actors shape the interests and actions of people in organisations, with decisive implications for patterns of organisational change.
Research limitations/implications
Organisational change as a multi‐story process needs to be investigated through further qualitative and contextual research to provide richer insights into the dynamics of storytelling and sensemaking under conditions of organisational change.
Originality/value
Cross‐national study that builds on case and cross‐case analysis of autobiographical stories of experiences with organisational change.
Keywords
Citation
Reissner, S.C. (2011), "Patterns of stories of organisational change", Journal of Organizational Change Management, Vol. 24 No. 5, pp. 593-609. https://doi.org/10.1108/09534811111158877
Publisher
:Emerald Group Publishing Limited
Copyright © 2011, Emerald Group Publishing Limited