The new fasces* of the fast food market? The potential for consortia in pizza home delivery
International Journal of Contemporary Hospitality Management
ISSN: 0959-6119
Article publication date: 1 June 1997
Abstract
With the pizza food service market becoming increasingly polarized, the independent operators are operating in illiberal market conditions. Presents a taxonomy of competition within the food service market, and suggests that the independent operators could become a member of a consortia to help improve their position. Gives some of the results of a survey of independent operators, which indicates that there are mixed feelings concerning membership.
Keywords
Citation
Price, S. (1997), "The new fasces* of the fast food market? The potential for consortia in pizza home delivery", International Journal of Contemporary Hospitality Management, Vol. 9 No. 3, pp. 101-109. https://doi.org/10.1108/09596119710164632
Publisher
:MCB UP Ltd
Copyright © 1997, MCB UP Limited