Talent management is Bupharm's prescription for success: Family‐owned firm competes effectively with the multinationals

Abstract

Purpose

Examines the recruitment and talent‐management policies introduced at Indian pharmaceutical company Bupharm, which are helping the organization to compete for talent with some of the industry's major multinationals.

Design/methodology/approach

Describes how the company came to the conclusion that it needed more effective recruitment and talent‐management policies, and how it decided on the form that these policies should take. Outlines the successes they have achieved and describes some of the company's plans for the future.

Findings

Reveals that the new policies have helped the organization to recruit and retain top talent, and that some key positions have been filled through succession planning.

Practical implications

Reveals that family‐owned businesses can compete with multinationals, and Indian companies can compete with those in the west, when it comes to recruitment and talent management.

Social implications

Touches upon, but does not consider in detail, how much of the information gathered on an individual employee during an assessment process should be shared with that individual. This is becoming an increasingly important issue as the costs of data storage and transfer continue to fall.

Originality/value

Deals with a lesser‐known but emerging sector of the Indian economy.

Citation

(2010), "Talent management is Bupharm's prescription for success: Family‐owned firm competes effectively with the multinationals", Human Resource Management International Digest, Vol. 18 No. 1, pp. 11-13. https://doi.org/10.1108/09670731011016125