Empirical research on the technology opportunities analysis based on morphology analysis and conjoint analysis

Abstract

Purpose

The purpose of this paper is to propose a new hybrid approach based on bibliometrics analysis (BA), morphology analysis (MA) and conjoint analysis (CA) to help identify new technology development opportunities.

Design/methodology/approach

A new hybrid approach based on BA, MA and CA has been conducted to help identify new technology development opportunities. The proposed hybrid process is illustrated with a case example of blue light‐emitting diode (LED) based on GaN.

Findings

In this paper, the proposed hybrid process is illustrated with a case example of document information from a blue light‐emitting diode (LED) based on GaN documents database. The results show that the configuration “Al₂O₃+MBE+two dimensional photonic crystal” should be given greater attention with respect to R&D activities in future.

Practical implications

This paper is of interest for technology opportunities analysis practitioners and policymakers at the industrial and government levels.

Originality/value

This paper proposes a new hybrid approach of technology opportunities analysis based on bibliometrics analysis, morphology analysis and conjoint analysis methods.

Citation

Xin, L., Jiwu, W., Lucheng, H., Jiang, L. and Jian, L. (2010), "Empirical research on the technology opportunities analysis based on morphology analysis and conjoint analysis", Foresight, Vol. 12 No. 2, pp. 66-76. https://doi.org/10.1108/14636681011035753