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Intra-organisational drivers of purchasing social responsibility

Lauriane Robert (The University of Savoy Mont Blanc, Institut de Recherche en Gestion et Economie (IREGE), Annecy-le-Vieux, France)
Rachel Bocquet (The University of Savoy Mont Blanc, Institut de Recherche en Gestion et Economie (IREGE), Annecy-le-Vieux, France)
Elodie Gardet (The University of Savoy Mont Blanc, Institut de Recherche en Gestion et Economie (IREGE), Annecy-le-Vieux, France)

European Business Review

ISSN: 0955-534X

Article publication date: 9 May 2016

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Abstract

Purpose

This study aims to identify intra-organisational drivers that enhance the implementation of a purchasing social responsibility (PSR) approach and drivers that influence PSR throughout the phases of the process.

Design/methodology/approach

The conceptual framework presents PSR as a process, rather than merely a decision. It focuses on three dimensions (centralisation, specialisation and formalisation) to highlight the role and evolution of key drivers through a three-phase process (set-up, operating and sustaining). The empirical analysis is based on a single qualitative case study of Société Nationale des Chemins de Fer Français (SNCF), France’s state-owned railway company, which is particularly advanced in its PSR-related practices.

Findings

The intra-organisational drivers differ according to the phase of the PSR process. Transitions across the three phases entail organisational adaptation, which require the company to transform from a mechanistic to an organic structure.

Research limitations/implications

This research contributes to a better understanding of the PSR implementation process through an in-depth study focused on intra-organisational drivers. Although relatively understudied, these drivers play important roles.

Practical implications

This study identifies operational, intra-organisational leverage actions that can benefit firms that aim to adopt or maintain a PSR approach. It also provides comprehensive guidance for activating these leverages throughout the PSR implementation process, and it helps firms identify their level of PSR.

Originality/value

This study proposes the first processual, organisational interpretation of PSR approaches.

Keywords

Acknowledgements

The authors thank all partners of the PEAK project (purchasing alliance for European knowledge), which aims to develop collaborative relationships between customers and suppliers.

Citation

Robert, L., Bocquet, R. and Gardet, E. (2016), "Intra-organisational drivers of purchasing social responsibility", European Business Review, Vol. 28 No. 3, pp. 352-374. https://doi.org/10.1108/EBR-08-2015-0083

Publisher

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Emerald Group Publishing Limited

Copyright © 2016, Emerald Group Publishing Limited

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