Organizational Barriers to Creativity...and How to Know Them Down

Abstract

Examines how organizations may penalize or reward the avoidance of creativity in their quest to minimize risk and predict outcomes. Considers the barriers to creativity to be: a process‐centred approach, a “boss is always right” attitude, bureaucracy, and over‐zealous financial controls. Concludes that success may rely on creative spirit, which can be summed up by the axioms: “Up with people”, “Work small, think big”, and “Celebrate creativity loudly – count money quietly”.

Citation

Klein, A.R. (1990), "Organizational Barriers to Creativity...and How to Know Them Down", Journal of Consumer Marketing, Vol. 7 No. 1, pp. 65-66. https://doi.org/10.1108/EUM0000000002571