“Feeling the waste” evidence from consumers’ living in Gaza Strip camps

Abstract

Purpose

This paper aims to quantify the impact of antecedents (frustration, locus of control, spirituality, and religion and attention to social-comparison information) on the intensity of emotional outcomes of consumers’ disposal behaviour.

Design/methodology/approach

A structural equation model fitted with PLS was used to evaluate data obtained from 323 self-administered questionnaires filled out in a stratified random sample of respondents living in Gaza Strip camps.

Findings

Spirituality and religion, and attention to social-comparison information have the highest impacts on emotional outcomes related to consumer disposal behaviour.

Research limitations/implications

Spirituality and religion are seldom considered in previous consumer research, but they turn out to have high relevance for disposal-related emotions.

Originality/value

To the best of the authors’ knowledge, this is the first study investigating disposal-related emotions. Moreover, it is also the first study combining the impact of frustration, locus of control, perceived self-efficacy, spirituality and religion and attention to social-comparison information on emotional outcomes related to consumers’ disposal behaviour.

Citation

Raab, K., Wagner, R. and Salem, M. (2020), "“Feeling the waste” evidence from consumers’ living in Gaza Strip camps", Journal of Consumer Marketing, Vol. 37 No. 7, pp. 921-931. https://doi.org/10.1108/JCM-04-2019-3171