The values of being small and nimble

Abstract

Peter Christian (Chris) Murphy had worked his way up the “food chain” at AT&T for 19 years, culminating in his position as Sales Center Vice President for South Florida. When he and a coworker realized there was an opportunity in the marketplace for a small, nimble company to take advantage of emerging communications technology that a stodgy, lumbering corporation would have trouble integrating into its service package, Chris decided to jump into an entrepreneurial opportunity.

Citation

Murphy, P.C. (2004), "The values of being small and nimble", New England Journal of Entrepreneurship, Vol. 7 No. 2, pp. 11-13. https://doi.org/10.1108/NEJE-07-02-2004-B002