SoftServe’s workplace launch for global collaboration

Abstract

Purpose

The purpose of this paper is to share how SoftServe launched a new internal communications platform Workplace by Facebook.

Design/methodology/approach

For a global company like SoftServe, operating in over 30 locations in Europe and the USA, it was crucially important to have an internal communications platform, which can effectively connect over 4,000 employees and be available on-the-go from any device.

Findings

The introduction of corporate social network helped to make internal communication two-sided, more informal and easy. This paper indicates the results of a new tool launch in terms of associates’ engagement and change in a mode of communication.

Originality/value

The case-study reveals step-by-step story on the introduction of a new communication tool to employees.

Citation

Logan, S. (2017), "SoftServe’s workplace launch for global collaboration", Strategic HR Review, Vol. 16 No. 5, pp. 207-210. https://doi.org/10.1108/SHR-07-2017-0040