Erratum

Abstract

This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/eb024706. When citing the article, please cite: Robert Sanders, (1987) “THE PARETO PRINCIPLE: ITS USE AND ABUSE”, Journal of Services Marketing, Vol. 1 Iss: 2, pp. 37 - 40.

Citation

(1987), "Erratum", Journal of Consumer Marketing, Vol. 4 No. 1, pp. 47-50. https://doi.org/10.1108/eb008188