Erratum

Abstract

This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/eb006040. When citing the article, please cite: Frank P. Strong, (1987), “KODAK: BEYOND 1990”, Journal of Business & Industrial Marketing, Vol. 2 Iss: 4, pp. 29 - 36.

Citation

(1988), "Erratum", Journal of Consumer Marketing, Vol. 5 No. 3, pp. 53-60. https://doi.org/10.1108/eb008231