Be Excellent at Selling
Richard Dobbins
(Management Consultant)
Barrie O. Pettman
(Management Consultant, Registrar and Professor of Human Resource Management at the International Management Centres, Director of the International Institute of Social Economics, Chairman of MCB University Press, and a Visiting Professor at the Canadian School of Management)
272
Abstract
Improve your nine basic sales skills. Lead a winning sales team. Use your creativity to generate twenty ideas for improving all aspects of selling.
Citation
Dobbins, R. and Pettman, B.O. (1997), "Be Excellent at Selling", Management Research News, Vol. 20 No. 12, pp. 16-38. https://doi.org/10.1108/eb028583
Publisher
:MCB UP Ltd
Copyright © 1997, MCB UP Limited