The Last Word: Mind Over Matter

Abstract

Intelligence—artificial or otherwise—bombards us from all directions. It's not surprising that Steve Martin, playing a cutting‐edge neurosurgeon in “The Man With Two Brains,” saw a major business opportunity. Entire rooms, floors, even buildings are dedicated to the kinds of technological advances Dr. Hfuhruhurr couldn't begin to imagine…and that's not counting the “flesh and blood” thinkers.

Citation

(1996), "The Last Word: Mind Over Matter", Journal of Business Strategy, Vol. 17 No. 1, pp. 64-64. https://doi.org/10.1108/eb039760