A HISTORY AND EVALUATION OF BOEING'S COALITION STRATEGY WITH JAPAN IN AIRCRAFT DEVELOPMENT AND PRODUCTION
International Journal of Commerce and Management
ISSN: 1056-9219
Article publication date: 1 January 1999
Abstract
Boeing has been a pioneer in the utilization of strategic alliances with the Japanese in the design and production of aircraft. This strategy has been driven by the escalating costs of airframe and engine design and manufacture, and the significant competition of Airbus as well as domestic competitors in the global aircraft market. Boeing's alliances with Japan have worked well with several families of aircraft and appear to have produced a loyal customer; however, there have been sharp criticisms of Boeing for the closeness of its association with Japan. These criticisms have largely been aimed at the danger posed by unintentional and unavoidable transfer of aerospace technology. This paper examines the history of Boeing's Japanese coalitions, the benefits, and the dangers posed by Boeing's continued aerospace partnership with one of America's largest economic foes.
Citation
Turnipseed, D., Rassuli, A., Sardessai, R. and Park, C. (1999), "A HISTORY AND EVALUATION OF BOEING'S COALITION STRATEGY WITH JAPAN IN AIRCRAFT DEVELOPMENT AND PRODUCTION", International Journal of Commerce and Management, Vol. 9 No. 1/2, pp. 59-83. https://doi.org/10.1108/eb047383
Publisher
:MCB UP Ltd
Copyright © 1999, MCB UP Limited