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Sources of Information on International Marketing: A Checklist

Rod Christensen (Business Librarian, University of Oregon Library.)

Reference Services Review

ISSN: 0090-7324

Article publication date: 1 March 1981

86

Abstract

There are a multitude of sources of value to researchers who require information on international marketing. This holds true for the person seeking those sources or for those whose function it is to provide information. Whether you are teacher, student, marketing executive, or scholar, you might save yourself hours of time by using these references.

Citation

Christensen, R. (1981), "Sources of Information on International Marketing: A Checklist", Reference Services Review, Vol. 9 No. 3, pp. 53-59. https://doi.org/10.1108/eb048718

Publisher

:

MCB UP Ltd

Copyright © 1981, MCB UP Limited

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