Sources of Information on International Marketing: A Checklist
Abstract
There are a multitude of sources of value to researchers who require information on international marketing. This holds true for the person seeking those sources or for those whose function it is to provide information. Whether you are teacher, student, marketing executive, or scholar, you might save yourself hours of time by using these references.
Citation
Christensen, R. (1981), "Sources of Information on International Marketing: A Checklist", Reference Services Review, Vol. 9 No. 3, pp. 53-59. https://doi.org/10.1108/eb048718
Publisher
:MCB UP Ltd
Copyright © 1981, MCB UP Limited