The need for general management in small firms

Abstract

Small firms may resist the general management role, claiming that they have neither the time nor resources to devote to such issues as market research or manpower planning. But Gordon Foxall argues that this insular attitude can be a positive bar to growth.

Citation

(1976), "The need for general management in small firms", Industrial Management, Vol. 76 No. 3, pp. 19-20. https://doi.org/10.1108/eb056610