Keywords
Citation
Frauenheim, E. (2010), "Jungle survival (organisational culture)", Human Resource Management International Digest, Vol. 18 No. 2. https://doi.org/10.1108/hrmid.2010.04418bad.011
Publisher
:Emerald Group Publishing Limited
Copyright © 2010, Emerald Group Publishing Limited
Jungle survival (organisational culture)
Article Type: Abstracts From: Human Resource Management International Digest, Volume 18, Issue 2
Frauenheim E.Workforce Management (USA), 14 September 2009, Vol. 88 No. 10, Start page: 18, No. of pages: 5
Purpose – Looks at the issues facing the fun-yet-focused culture at online retailer Zappos in light of its takeover by internet giant Amazon. Design/methodology/approach – Describes the company’s culture of high transparency and excellent customer service and lists its ten core values. Looks at the reasons behind the takeover and its likely impact particularly in terms of open communication about financial matters. Notes the possible effect on Amazon. Provides insets on recruitment policy, how the company treats employees and its programme to communicate its ideas about customers, employees and culture to other organisations. Findings – Considers that, although change is inevitable, Amazon’s declared commitment to the Zappos culture indicates it will continue. Originality/value – Looks at the implications of acquisition on culture.ISSN: 1092-8332Reference: 38AZ552
Keywords: Human resource management, Corporate culture, Retail trade, United States of America