Looking in the wrong place (competitive advantage)

Human Resource Management International Digest

ISSN: 0967-0734

Article publication date: 7 June 2011

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Keywords

Citation

Vermeulan, F. (2011), "Looking in the wrong place (competitive advantage)", Human Resource Management International Digest, Vol. 19 No. 4. https://doi.org/10.1108/hrmid.2011.04419daa.005

Publisher

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Emerald Group Publishing Limited

Copyright © 2011, Emerald Group Publishing Limited


Looking in the wrong place (competitive advantage)

Article Type: Abstracts From: Human Resource Management International Digest, Volume 19, Issue 4

Vermeulan F.People Management (UK), 13 January 2011, Start page: 22, No. of pages: 3

Argues that senior managers fail to understand the contribution that human resource and human resource management makes to organizational performance and productivity, preferring to use hard measures such as downsizing. Underlines the contribution made by human resource management, quoting recent research that demonstrates the value of ensuring that employees are loyal and committed to the organization; the link between individual performance and good organizational design; the benefits of maintaining links with employees after they have left the firm; and the positive impact of human resource initiatives on shareholder value. An inset gives human resource managers advice on how to frame a proposal for investment in human resources initiatives.ISSN: 1358-6297Reference: 40AE587

Keywords: Human resource management, Organizational performance

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