Better brains for better business

Citation

(1999), "Better brains for better business", Journal of European Industrial Training, Vol. 23 No. 6. https://doi.org/10.1108/jeit.1999.00323fab.007

Better brains for better business

Better brains for better business

Keywords: Creativity, Effectiveness, Learning

Brain training company, Illumine Ltd, has added Edward de Bono's creativity courses and a new accelerated training course to its range of mind mapping, speed reading, memory and stress management courses.

Illumine Ltd specializes in helping business people to think and learn more effectively. Clive Lewis, Director of Illumine, says: "Our range of practical thinking and learning skills courses now includes Edward de Bono's lateral thinking and six thinking hats, the brilliant new Thinking Styles psychometric test and a brand new course which will help trainers to take advantage of accelerated learning approaches.

``Our mind mapping for business courses are proving increasingly popular as the versatility of this technique is being recognized by business people everywhere. We have added a half-day public course to our popular one-day workshop and continue to run tailored in-house programmes for teams of people who want to learn the technique and address specific challenges at the same time."

A catalogue detailing the courses is available from Illumine Ltd, PO Box 435, Windsor, Berkshire SL4 4GT. Tel: 01753 719926; E-mail: illumine@msn.com. Full details are also available on their Web site: http://www.illumine.co.uk