Making electronic learning more attractive

Citation

(2002), "Making electronic learning more attractive", Journal of European Industrial Training, Vol. 26 No. 5. https://doi.org/10.1108/jeit.2002.00326eab.005

Making electronic learning more attractive

Making electronic learning more attractive

Poor layout, failure to relate to real-world experience, inadequate presentation of key information and lack of accessibility all deter people from using electronic-learning resources, according to Frontend, an Irish interface-design company.

The firm argues that electronic-learning companies must invest in usability and accessibility, and set measurable targets and tests at the development phase. Frontend also emphasizes the importance of electronic-learning materials responding to the needs of diverse groups, including people with disabilities and those from different cultures.

The company warns that firms which do not provide interfaces accessible to people with impairments or disabilities will be unable to sell to this market. Relevant legislation is already in place in the USA and the UK.

Poor usability will rebound on electronic-learning companies themselves. Estimates are that the value of the electronic-learning market will be around $11.5 billion in the USA by 2003, and around $4 billion by 2004 in Europe, but despite the trend towards lifelong learning people will be reluctant to return to services they find difficult to use.

Why People Can't Use E-learning is available online at http://infocentre.frontend.com/whitepaper