Keywords
Citation
(1998), "Product range guide", Pigment & Resin Technology, Vol. 27 No. 5. https://doi.org/10.1108/prt.1998.12927eab.032
Publisher
:Emerald Group Publishing Limited
Copyright © 1998, MCB UP Limited
Product range guide
Product range guide
Spies Hecker, the premium vehicle refinish paint manufacturer, has produced a comprehensive, up-to-date product reference manual which it claims will become an essential document for all its distributor staff and customers.
The new National Product Range Guide contains 16 pages covering every product in the Spies Hecker UK range. It sensibly splits the product range into seven colour coded groups to reflect the predominant colours used in labelling.
The groups are: Putties (shown in grey); Primers (blue); Surfacers (blue); Top coats (green); Clear coats (green); Special additives (orange) and Other products (red).
Far from being just a product listing, the National Product Range Guide explains the main characteristics of each product and the substrates for which it is most suitable. There is also an easy reference column highlighting the many benefits of that particular product, such as whether it is fast drying, has a long pot life, good vertical stability etc.
National Product Range Guide is available to all Spies Hecker customers directly from the Marketing Department on +44 (0)181 597 9281.