BASF: a major international player in coatings

Citation

(2004), "BASF: a major international player in coatings", Pigment & Resin Technology, Vol. 33 No. 2. https://doi.org/10.1108/prt.2004.12933bab.015

BASF: a major international player in coatings

BASF: a major international player in coatings

BASF Coatings AG belongs to the global Coatings Division of the BASF group. In 2002, the Coatings Division achieved world sales of 2.1 billion. The Coatings Division develops, produces and markets a high-quality range of innovative automotive OEM coatings, automotive refinishes and industrial coatings as well as decorative paints, and also the processes needed to apply them. In this business, eco- efficient water-based, powder and high-solids coatings as well as radiation-curable systems play a special part. In Brazil, the company has been successful in the decorative paints market for years and holds the leading position. BASF has a major, global presence in the coatings sector, with significant market positions in Europe, North America, South America and the Asia/Pacific region, for example with affiliates in Australia, China, India, Japan, and the Philippines.

For further information, visit Web site: www.basf-coatings.de