Design-Driven Innovation for Sustainability: A New Method for Developing a Sustainable Value Proposition

Abstract

This paper offers two starting points bridged by a question: The first point is the field of sustainability concepts that can help transform a resource-wasting society into a sustainable one. The second point is the field of design-driven innovation that can generate sustainable economic success by designing products and services that meet people's needs. A question bridges these two starting points: How do we design sustainable products to make them more successful? This essay introduces a tool to help companies develop innovative products and services that are sustainable for the environment, the economy and society: the Sustainable Value Proposition Tool (SVPT).

Citation

Müller, M. (2012), "Design-Driven Innovation for Sustainability: A New Method for Developing a Sustainable Value Proposition", International Journal of Innovation Science, Vol. 4 No. 1, pp. 11-24. https://doi.org/10.1260/1757-2223.4.1.11