Advances in Hospitality and Leisure: Volume 16

Remote communities often face a range of problems related to distance, service provision, high costs, and economic uncertainty. Many of these problems are structural and a direct result of their location on a periphery. In recent decades many remote settlements have looked to the tourism sector to supplement existing local economies. Numerous tools variously described in the literature as theories, models, and frameworks have been suggested as approaches for assisting local economies develop tourism. In searching for solutions, it is not unusual for researchers to advocate a standalone theory, model, or framework as a preferred approach. However, this method ignores the complexity of the real world and that solutions usually require a multidimensional approach based on combining various theoretical tools. This paper proposes an open architecture approach that utilizes a number of theories and models that can be selectively and collectively used to assist remote settlements develop a tourism sector. This approach was tested in Cooktown, Australia. One outcome was the identification of a range of deficiencies in the strategies currently used by the destination.

The primary purpose of this study was to examine the motivation factors associated with American volleyball athletes' migration to Korea and to identify the constraints that interfered with their leisure pursuits away from their primary sport engagement. Using semi-structured in-depth interviews with 12 participants, four themes were identified under migration motivation: (1) career extension and longevity, (2) monetary compensation, (3) cultural experiences, and (4) coach/player recommendations, and three themes under leisure obstacles associated with acculturation: (1) language barrier, (2) lack of time, and (3) limited social networks. This study provides athletes with information on migration motivation and what elements prevent them from thoroughly engaging in leisure participation while they are stationed abroad.

The study examines organization citizenship behavior (OCB) as a mediating variable between instrumental work values (IWVs) and organizational performance; and group differences between family manager and nonfamily manager for integrated models in family hotels. Data were collected from 189 hotels (n = 921) ranging from budget to three-star family hotels in Ghana using questionnaire administered conveniently. Data were analyzed using structural equation modeling. Work value positively influences OCB and organizational performance of family hotels. OCB mediates the relationship between work values and organizational performance. The study also found significant support for group differences between family and nonfamily firms for IWVs and mediating effect of OCB on the relationship between IWVs and performance.

At a time when many people are experiencing stress, burnout, and strain at work, a relaxing vacation becomes increasingly important. Remote locations such as Bali, the Maldives, or the Caribbean have experienced a steady increase in popularity: exotic dishes, turquoise water, and white sandy beaches are often tourist magnets. While the corona crisis is changing the name of the game at this point, those destinations may attract travelers seeking remote destinations catering to the individual rather than the group. In response, new luxury resorts have emerged in recent years fostering global travel with its set of positive and negative impacts on the environment, the economy, and communities. In light of a global climate emergency, is luxury tourism in remote destinations compatible with sustainable development? This chapter, exploratory by nature, concludes that if there is one hope, it is that sustainability becomes the sine qua non of luxury tourism in the near, post-corona future.

This chapter attempts to explore customer loyalty and retention in the context of Pakistani restaurants. Effects of customer perceived value and service quality as antecedents are tested on customer loyalty and retention along with the mediating effects of customer satisfaction and customer relationship management quality. This chapter is conducted in 15 restaurants from Multan. Results reveal how the restaurant sector lacks a monitoring mechanism that promotes an effective customer relationship. For example, what kinds of measurements the manager could use to enhance a customer's loyalty and retention.

Literature shows that environmental change would profoundly influence residents' emotional ties with their community. This study attempts to further the examination by probing into the relationship between perceived ecological change and place attachment at a small-island destination where tourism has become a heavyweight business and transformed the living quality of locals. The survey questionnaires are distributed to the residents of the study site Kinmen archipelago in Taiwan. The resultant data illustrate that age, occupation, the town of residence, house ownership, and the length of residence moderate the resident's place attachment. Besides, from a result of regression analysis, the perception of rapid community development reveals a positive relationship with the level of place attachment. This study suggests timely strategies enticing younger residents' place attachment along with other managerial actions, helping invigorate the community living.

The paper discusses how market orientation impacts marketing performance in the hotel industry of Ghana. The research was a qualitative research that covered a sample of nineteen19 hotels in Ghana by using a two-stage nonprobability sampling comprising convenience sampling and purposive sampling. Personal interviews were conducted to collect primary and qualitative data from hotel managers of the sampled hotels. Template analysis was used to analyze the data in order to understand how market orientation impacts selected marketing performance indicators. The study has provided insight into how market orientation impacts marketing performance indicators, precisely sales growth, customer complaints, customer satisfaction, and customer retention. The limitations of the study are that it is a cross-sectional study and it involved only officials of the hotels as participants. Also, the study does not explain how customers perceive market orientation practices and how market orientation affects customer buying behavior. Research implications are that longitudinal research design and involvement of customers as participants should be considered in future-related qualitative studies. The contribution of this study to knowledge is that it has given some explanations to how market orientation impacts sales growth, customer complaints, customer satisfaction, and customer retention in the hotel business.

This research is to identify how user-generated contents (UGC) affect a pre-trip decision on the booking of a guesthouse among international travelers. Online surveys are conducted among social network users who have booked an ecolodge in the past year. A snowball sampling is used, which posts a questionnaire link in social networks including Twitter, Facebook, and Instagram in addition to travel blogs. This study indicates a positive relationship between UGC and lodging selection. UGC is considered as a significant predictor of booking an environmentally friendly guesthouse. Among the UGCs, travelers' review is the most important one influencing guesthouse selection. Future studies may focus on other IT potentials such as “Gamification” or other types of content such as “Podcasts” or “live videos” to engage independent travelers.

This study seeks to explore the underlying benefits and constraints of travel among pregnant women. This study deploys a series of in-depth interviews involving 12 participants. The findings show that emotional refreshment and health promotion are the two benefits of travel expressed by pregnant travelers, while physical discomfort is an unavoidable constraint of travel. To lessen the obstacle of the trip, according to the constraint identified, this study suggests that service providers actively look into the particular needs of pregnant travelers, such as comfortable restrooms. Lastly, it gives a suggestion for future studies on the issues in connection with the examination of pregnant women's travel experiences in each trimester.

The phenomenal growth of the hospitality sector has exponentially increased the quantities of food waste being added into the system. The Food and Agriculture Organization of the United Nations estimates that around one-third of the edible parts of the food produced for human consumption gets lost or wasted globally. Along these lines, hospitality food waste represents a significant societal challenge. A review of literature suggests that majority of existing hospitality studies have primarily focused on management's role in reducing food waste and only a few studies have looked into consumer food waste behavior. This chapter also identifies key behavioral tools that support reduction in individual food waste behavior and provides a basis for future empirical investigations.