British Food Journal: Volume 104 Issue 10
Strapline:
An international multi-disciplinary journal for the dissemination of food-related research
Subject:
Table of contents
Food bytes: intelligent systems in the food industry
David CorneyComputers have transformed the design of everything from cars to coffee cups. Now the food industry faces the same revolution, with intelligent computer models being used in the…
2606
Marketing of agricultural products: case findings
Martin Hingley, Adam LindgreenThis article focuses on the relationship marketing approach to marketing of agricultural products. The article provides specific insights into, and comparisons between, suppliers…
3619
Consumer value structures towards supermarket versus farm shop purchase of apples from integrated production in Belgium
Jan Vannoppen, Wim Verbeke, Guido Van HuylenbroeckThis paper compares consumer motivation for buying “Integrated production” certified and labelled apples through either farm shops or supermarkets. The research methodology builds…
3528
Customer perceptions of services brands: a case study of J.D. Wetherspoons
Peter Jones, Peter Shears, David Hillier, Colin Clarke‐HillThe service sector has dominated the economy of most advanced capitalist societies for some time but the branding of services has received much less attention than the branding of…
7522
ISSN:
0007-070XOnline date, start – end:
1899Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditors:
- Dr Louise Manning
- Dr Robert Hamlin
- Dr Stefano Bresciani
- Prof Michael Carolan
- Dr Alberto Ferraris