Strategic Direction: Volume 36 Issue 12

Subject:

Table of contents

Platform-based business model strategies for manufacturers seeking pivot opportunities: Embracing the leveraged beauty of a smart service platform

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

313

Harnessing the power of reputation for business cooperation: Harvesting multi-industry insights from Portuguese SMEs

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

113

Creative approaches for generating growth using minimal resources: Lifting the lid on coopetition as both a mindset and a behavior

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

182

Testing the relative effectiveness of marketing and political strategies: A deep dive into company responses to sociopolitical forces

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

127

Succeeding with open innovation projects: Effective stakeholder management holds the key

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

533

Generating social capital to boost open source strategies: The important function of reciprocity

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Securing sales with differently informed customers: Adapting influence tactics holds the key

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

The ideal blend of public relations and business diplomacy: Increasing the effectiveness of stakeholder management

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

240

Socially responsible banking behavior?: How the banking sector articulates its corporate social responsible behavior

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

178

Unrestrained chief execs: Balancing CEO incentives with the risks of overconfidence

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Understanding strategy: How the definition of strategy matters for competitive advantage

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

3190

Are biotech and big pharma the perfect match?

Margaux Bruneau de la Salle, Mark Thomas

The biotechnology (biotech) and pharmaceutical (pharma) industries have a lot of similarities, particularly regarding their mission to provide lifesaving and life-improving drugs…

433

Pharmaceutical/high-tech alliances; transforming healthcare?: Digitalization in the healthcare industry

Laurence Vermeer, Mark Thomas

Digitalization is changing businesses everywhere and the healthcare sector is no exception to this (r)evolution. Yet history teaches us that radical innovation rarely comes from…

1039

FinTech adoption: strategy for customer retention

Arun Kumar Tripathy, Anshul Jain

Purpose of this paper is highlight the importance of adopting FinTech innovations to improve Customer Retention

1387
Cover of Strategic Direction

ISSN:

0258-0543

Online date, start – end:

2002

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Miss Emma Steele