Table of contents
“When experience matters”: building and measuring hotel brand equity: The customers' perspective
Kevin Kam Fung So, Ceridwyn KingThe purpose of this paper is to provide hotel brand managers with a robust measure to evaluate brand equity as an outcome of brand strategies, as well as to gain insight into what…
Customer profitability analysis with time‐driven activity‐based costing: a case study in a hotel
Ilhan Dalci, Veyis Tanis, Levent KosanThe purpose of this paper is to show the implementation of customer profitability analysis (CPA) using time‐driven activity‐based costing (TDABC), in a Turkish hotel.
The impact of hotel management contracting on IHRM practices: Understanding the bricks and brains split
Judie Gannon, Angela Roper, Liz DohertyThe international hotel industry's growth has been achieved via the simultaneous divestment of real estate portfolios and adoption of low risk or “asset light” market entry modes…
The mythological power of hospitality leaders?: A hermeneutical investigation of their reliance on storytelling
Kevin D. O'Gorman, Cailein GillespieThe purpose of this paper is to explore how senior leaders in the hospitality industry use storytelling to disseminate their vision to employees and to illustrate how hermeneutics…
Acculturation, assimilation, and retention of international workers in resorts
Marcia Taylor, Dori FinleyManagers of US resorts are using H2B and J‐1 guest workers to fill seasonal labor needs. Acculturation and assimilation of international workers has a major impact on service and…
Job satisfaction and organizational commitment of hotel managers in Turkey
Ebru Gunlu, Mehmet Aksarayli, Nilüfer Şahin PerçinThe aim of this paper is to identify the effects of job satisfaction on organizational commitment for managers in large‐scale hotels in the Aegean region of Turkey and, in…
Importance‐performance analysis with benefit segmentation of spa goers
Suna Koh, Joanne Jung‐Eun Yoo, Carl A. BogerSpas have become increasingly popular with consumers and have emerged as important profit centers for hotels. However, the uniqueness of this market has been largely overlooked in…
Examining the tourism distribution channel: evolution and transformation
John Kracht, Youcheng WangThe purpose of this paper is to examine the evolution and transformation of tourism distribution channels, focusing on the role the internet has played in such a process. It…
Destination image and choice intention of university student travellers to Mauritius
Ian Phau, Tekle Shanka, Neema DhayanThe purpose of this paper is to examine the influences of information sources, namely organic sources and induced sources, on perceived destination image and destination choice…
ISSN:
0959-6119Online date, start – end:
1989Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Fevzi Okumus