Journal of Communication Management: Volume 21 Issue 3

Corporate rhetorical strategies in the legitimation of genetically modified foods

Jeffrey Gauthier, Jeffrey A. Kappen

The purpose of this paper is to examine the rhetorical strategies used by organizations when the legitimacy of their products is challenged by stakeholders’ sustainability…

Authentic enterprise, organization-employee relationship, and employee-generated managerial assets

Yeunjae Lee, Jeong-Nam Kim

The purpose of this paper is to examine the impacts of perceived authenticity of organizational behaviors and types of organization-employee relationship (i.e. communal and…

Personal public relations and celebrity scandals: A cross-cultural analysis of Twitter communication in the aftermath of Johnny Depp’s accusations of domestic violence

Roxana D. Maiorescu

The purpose of this paper is to examine the relationship between personal public relations practices, which trigger parasocial relationships between celebrities and their…

Handling negative publicity: The influence of employing CSR communication in apology statements in reducing anger and negative word-of-mouth (NWOM)

Angie Chung, Hua Jiang

Based on the framing theory and the associative network theory, the purpose of this paper is to develop and test a model that examines the impact of employing corporate social…

Reputation management and authenticity: A case study of Starbucks’ UK tax crisis and “#SpreadTheCheer” campaign

Diana C. Sisson, Shannon A. Bowen

Following a report released by the UK Parliament’s Public Accounts Committee, multinational corporations like Starbucks, Google, and Amazon found themselves in a firestorm of…

Victims or conspirators? Understanding a hot-issue public’s online reactions to a victim cluster crisis

Arunima Krishna, Kelly S. Vibber

The purpose of this paper is to qualitatively understand the reactions of online publics to a victim cluster crisis as the crisis unfolds and offer a new way of tracking online…