Journal of Communication Management: Volume 26 Issue 2

Activist public relations in developing contexts where rules and norms collide: insights from two activist organizations against gender-based violence in Bangladesh

Habib Mohammad Ali, Shima Saniei, Patrick O'Leary, Jennifer Boddy

This study aims to broaden the understanding of activist public relations in developing contexts. The power of formal laws and policies in developing contexts diminishes by…

Employee influencer management: evidence from state-owned enterprises in Indonesia

N. Nurlaela Arief, Anne Gregory, Aria Bayu Pangestu, Dany Muhammad Athory Ramdlany, I Made Ariya Sanjaya

The purpose of this study is to explore how Indonesian state-owned enterprises (SOEs) select and “manage” employee influencers in order to engage more effectively with younger…

Perceived organizational authenticity in LGBTQ communication: the scale development and initial empirical findings

Hayoung Sally Lim, Erica Ciszek, Won-Ki Moon

The purpose of this study is to develop an integrative concept of perceived authenticity that captures a more nuanced perception of authenticity among LGBTQ stakeholders and to…

Purpose vs mission vs vision: persuasive appeals and components in corporate statements

Alexis Bajalia Fitzsimmons, Yufan Sunny Qin, Eve R. Heffron

Purpose statements persuade stakeholders of companies' reasons for being. The goal of this study was to analyze how purpose-driven companies craft their purpose, mission and…