Journal of Communication Management: Volume 27 Issue 1

Responding to online complaints in webcare by public organizations: the impact on continuance intention and reputation

Sandra Jacobs, Christine Liebrecht

Since public sector organizations provide services to citizens but struggle with poor perceptions of their functioning, it is valuable to examine how their online responses to…

Globalization of the public relations agency industry: a country-level analysis of global public relations agencies and environmental factors

Suman Lee, Surin Chung, Euirang Lee

The present study examined the status of globalization of the public relations (PR) agency industry and its environmental factors by analyzing 101 countries.

How to earn a premium price: the effect of green marketing and brand coolness

João Guerreiro, Sandra Maria Correia Loureiro, Jorge Nascimento, Miguel Duarte

The current paper aims to explore how brand coolness can mediate the relationship between tactical green marketing orientation (GMO) and willingness to pay (WTP), by exploring the…

Effective communication management in a public health crisis: lessons learned about COVID-19 pandemic through the lens of health communication executives

Taylor S. Voges, Yan Jin, LaShonda L. Eaddy, Shelley Spector

The purpose of the study is to provide insights on the COVID-19 pandemic communication from the lessons learned by health communication executives—how they perceived the COVID-19…

“I am not a typical woman. I don’t think I am a role model” – Blokishness, behavioural and leadership styles and role models

Martina Topić

This paper presents a sociological analysis of the advertising industry's leadership styles and role models in England using masculinities in behaviour (“blokishness”) as a…

Between rules, norms and shared understandings: how institutional pressures shape the implementation of data-driven communications

Emmanuel Economou, Edwina Luck, Jennifer Bartlett

Big data and analytics make digital communications more effective, but little is known about how institutional pressures shape data-driven communications. These pressures…

Alert but somewhat unaligned: public sector organisations' social media listening strategies during the COVID-19 pandemic

Taina Erkkilä, Vilma Luoma-aho

During the COVID-19 pandemic, public sector organisations produced thousands of social media messages weekly answering citizens questions and informing the public on safety…