Journal of Communication Management: Volume 5 Issue 2

Applying communication theories to the Internet

Johanna Fawkes, Anne Gregory

The Internet has brought about change in the way that public relations is practised. Not only has it provided another channel of communication, but the communication dynamic…

International public relations and the Internet: Diffusion and linkages

Dejan Verčič, Aleš Razpet, Samo Dekleva, Mitja Šlenc

The World Wide Web may be worldwide in its potential consumption, but hardly in its production. It demonstrates that globalisation is not a general state of affairs of the world…

Stakeholder communication management on the Internet: An integrated matrix for the identification of opportunities

Nigel M. de Bussy, Richard T. Watson, Leyland F. Pitt, Michael T. Ewing

Until recently stakeholder communication has tended to be mostly unidirectional and simple. However, the advent of the Internet has brought unprecedented change. Stakeholder…

The impact of the Internet on the investor relations activities of firms

Jerome C. Kuperman

The use of the Internet is becoming more prevalent all the time in the investor relations (IR) activities of firms. This paper explores how the Internet can be used and integrated…

Activism and the Internet: From e‐mail to new political movement

Robert Blood

Large‐scale street protests such as the demonstration against the World Trade Organization (WTO) intergovernmental conference in Seattle in November 1999 have pushed issue…

Drowned out? Rethinking corporate reputation management for the Internet

Mark Bunting, Roy Lipski

The Internet has radically altered the dynamics of corporate reputation formation and management. In the growing hubbub of consumer, media and activist dissection of corporate…

The evaluation of PR on the Internet

Sandra Macleod

Reputation analysis is a well‐established practice applied to conventional news outlets (press, radio and television) through media evaluation, and to stakeholders direct through…

Blazing Netshine on the value network: The processes of Internet public relations management

David Phillips

The Internet is a multi‐channel distributor of data, information and knowledge. Information has value. It is becoming a separate entity to people and artefacts and is taking on…