Table of contents
Potential for sustainability eco‐labeling in Ontario's wine industry
Naomi Berghoef, Rachel DoddsThe purpose of this paper is to explore the degree of consumer interest in an eco‐labeling program for the Ontario wine industry and determine whether there is a…
Wine labelling: is it time to break with tradition? A study of the moderating role of perceived risk
Franck Celhay, Juliette PasseboisThe purpose of this paper is to study the impact of the level of perceived atypicality in a wine label's design on the consumer's aesthetic appreciation and purchase intent…
Testing congruency effects between origin and producer for wines
Nathalie Spielmann, Barry BabinThe purpose of this paper is to look at congruence effects between region and origin of producer on wine evaluations, and review if and how these two features are evaluated…
Which factors influence the quality of wine produced in new cool climate regions?
Valdemar Smith, Jan BentzenThe purpose of this paper is to introduce the Danish wine industry and then concentrate on production and discuss which factors are of importance for producing high‐quality wines…
The development of wine tourism in Spain
Tomás López‐Guzmán, Juan Rodríguez‐García, Sandra Sánchez‐Cañizares, María José Luján‐GarcíaWine is a key element in the development and promotion of tourism and it offers the opportunity to generate wealth in a given geographical area. The purpose of this paper is to…
ISSN:
1751-1062Renamed from:
International Journal of Wine MarketingOnline date, start – end:
2007Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Johan Bruwer