ISSN: 0968-4875
Merged into: The TQM Magazine
Online from: 1993
Subject Area: Managing Quality
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| Title: | CUSTOMER OBSESSION |
|---|---|
| Author(s): | Sue Newton |
| Source: | Training for Quality, Vol. 1 Iss: 1 |
| Author(s): | Sue Newton |
| Keywords: | CUSTOMER SERVICE, QUALITY, TQM, TRAINING |
| DOI: | 10.1108/EUM0000000002989 (Permanent URL) |
| Publisher: | MCB UP Ltd |
| Abstract: | Examines implementation of the total quality culture in Harvester Restaurants, where it is considered a way of life. Maintains that training is vital to attaining the company's goal of delivering a high quality service to its “guests”. |