Online from: 2001
Subject Area: Built Environment
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|Title:||Efficient on-site construction: learning points from a German platform for housing|
|Author(s):||Christian Thuesen, (Planning and Management of the Built Environment, DTU Management Engineering, Technical University of Denmark, Kongens Lyngby, Denmark), Lars Hvam, (Operations Management, DTU Management Engineering, Technical University of Denmark, Kongens Lyngby, Denmark)|
|Citation:||Christian Thuesen, Lars Hvam, (2011) "Efficient on-site construction: learning points from a German platform for housing", Construction Innovation: Information, Process, Management, Vol. 11 Iss: 3, pp.338 - 355|
|Keywords:||Germany, Housing, Innovation, Mass customisation, Platforms|
|Article type:||Case study|
|DOI:||10.1108/14714171111149043 (Permanent URL)|
|Publisher:||Emerald Group Publishing Limited|
|Acknowledgements:||This case study was enabled by a close collaboration with NCC Germany, who provided the authors with valuable information such as pictures and illustrations, some of which are presented in this article. Within NCC, the authors would especially like to thank Ingvar Lundström for his important contribution to this work setting up site visits, interviews and for his role as discussion partner of the key findings.|
Purpose – This research aims to analyse the implementation of a German platform for housing projects through a successful case on modern methods of construction featuring efficient on-site construction. Through continuous development, the platform has been carefully designed to suit a carefully selected market – optimising cost and value. Based on the platform, the company has managed to create a high-quality product at low cost. In fact, they have managed to reduce costs by more than 30 per cent, enabling the company to sell houses to people that normally would not be able to afford a house of their own.
Design/methodology/approach – The paper adopts a case study approach combining a qualitative collection of empirical material with an analytical framework drawing upon classical modelling techniques for development of product platforms.
Findings – The paper identifies some central learning points from the German platform such as: platform does not imply that “off-site manufacturing” is the most optimal production method, rather it is a matter of handling complexity; strong commitment and loyalty from the whole organization is needed; importance of having a specific customer focus (target costing); and incremental rather than radical innovation.
Originality/value – The findings challenge the predominant understanding of industrialisation of the construction processes, illustrating how substantial improvements can be achieved through platform thinking, on-site production and traditional construction practices.
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