Previously published as: Handbook of Business Strategy
Online from: 2007
Subject Area: Strategy
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|Title:||Tremendous growth got you down? How to keep up with new business via a strong infrastructure|
|Author(s):||Renate Rooney, (President and CEO of Renate Chisholm Rooney Associates, LLC, Harvard, Massachusetts, USA)|
|Citation:||Renate Rooney, (2009) "Tremendous growth got you down? How to keep up with new business via a strong infrastructure", Business Strategy Series, Vol. 10 Iss: 5, pp.283 - 286|
|Keywords:||Business development, Management strategy, Organizational change|
|DOI:||10.1108/17515630910989178 (Permanent URL)|
|Publisher:||Emerald Group Publishing Limited|
Purpose – Sometimes when business is very good, it gets in the way of actualizing a planned strategy. This knocks a company's vision way off base and keeps company personnel from ever getting back to it. This article explores how to keep doing business but not at the expense of your vision and strategy.
Design/methodology/approach – The paper is based on real life work conducted by RCR Associates with its clients. Supporting examples are based on CEO lectures.
Findings – Successful companies achieve their growth objectives because their growth is controlled, strategic, methodical and supported by their infrastructures.
Practical limitations/implications – Practical implications include identifying critical mistakes that often deter a company from achieving its business objectives.
Originality/value – This paper is directed to C-level executives who are formulating growth strategies for their organizations. This paper outlines key components of a strong infrastructure and mistakes that cause companies to fail.
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