ISSN: 0258-0543
Online from: 2002
Subject Area: Strategy
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| Title: | Seizing the advantage (Virgin Atlantic strategy) |
|---|---|
| Author(s): | P. Dickinson |
| Source: | Strategic Direction, Vol. 25 Iss: 4 |
| Author(s): | P. Dickinson |
| Keywords: | Airline industry, Marketing strategy, Virgin Atlantic |
| Publisher: | Emerald Group Publishing Limited |
| Abstract: | This article has no abstract |