Table of contents
Marketing Planning for Maximum Growth
William GilesOriginally written as a workshop manual with the intention of closing the gap between current accepted marketing planning concepts and actual management practice, this special…
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![Cover of Marketing Intelligence & Planning](/insight/proxy/containerImg?link=/resource/publication/issue/d4a7c7245dbe134b096894227b0ee16b/urn:emeraldgroup.com:asset:id:binary:mip.cover.jpg)
ISSN:
0263-4503Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Babu John-Mariadoss