Antecedents of relationship learning in supplier partnerships from the perspective of an industrial customer: the direct effects model
Abstract
Purpose
This study aims to examine the antecedents of relationship learning in partnerships and develop a research model that explains relationship learning through three complementary constructs: relational practices, social capital and suppliers' relationship‐specific investments.
Design/methodology/approach
The study examines data drawn from interviews regarding 195 customer‐supplier relationships from the metal and electronics industries. In terms of methodology, the study employs structural equation modelling.
Findings
The findings indicate that relational practices, social capital and supplier's relationship‐specific investments explain relationship learning to a great extent.
Research limitations/implications
The present study has some limitations, such as the use of cross‐sectional data and a limited sample size. More empirical research is needed on the antecedents and mechanisms of relationship learning as well as the interactions among antecedents.
Practical implications
The results suggest that companies must be able to facilitate the development of relational practices, social capital and suppliers' relationship‐specific investments, as these constructs explain relationship learning largely.
Originality/value
The prior literature lacks empirical evidence on the antecedents of relationship learning, particularly in the context of partnerships. The present study demonstrates a significant impact of three antecedent constructs on relationship learning.
Keywords
Citation
Kohtamäki, M. and Bourlakis, M. (2012), "Antecedents of relationship learning in supplier partnerships from the perspective of an industrial customer: the direct effects model", Journal of Business & Industrial Marketing, Vol. 27 No. 4, pp. 299-310. https://doi.org/10.1108/08858621211221670
Publisher
:Emerald Group Publishing Limited
Copyright © 2012, Emerald Group Publishing Limited