A Comparative Study of Manufacturers' Sales Subsidiaries and Manufacturers' Sales Finance Subsidiaries in the UK, USA, Canada and Japan
Hiroaki Seto
(Kagawa University)
69
Abstract
Attempts to examine the roles and purposes of manufacturers' sales subsidiaries by means of a survey carried out in the UK, the USA, Canada and Japan. Suggests that, in the UK and the USA, these subsidiaries have room for improvement.
Keywords
Citation
Seto, H. (1985), "A Comparative Study of Manufacturers' Sales Subsidiaries and Manufacturers' Sales Finance Subsidiaries in the UK, USA, Canada and Japan", European Journal of Marketing, Vol. 19 No. 3, pp. 41-47. https://doi.org/10.1108/EUM0000000004747
Publisher
:MCB UP Ltd
Copyright © 1985, MCB UP Limited