Sports Sponsorship and Marketing Communications: A European Perspetive
Reviewed by
Leigh Sparks
International Journal of Sports Marketing and Sponsorship
ISSN: 1464-6668
Article publication date: 1 October 2005
261
Citation
Sparks, L. (2005), "Sports Sponsorship and Marketing Communications: A European Perspetive", International Journal of Sports Marketing and Sponsorship, Vol. 7 No. 1, pp. 82-83. https://doi.org/10.1108/IJSMS-07-01-2005-B013
Publisher
:Emerald Group Publishing Limited
Copyright © 2005 by Winthrop Publications Limited