Citation
(2004), "Supermarkets told: chuck snacks off the checkout!", Nutrition & Food Science, Vol. 34 No. 3. https://doi.org/10.1108/nfs.2004.01734cab.001
Publisher
:Emerald Group Publishing Limited
Copyright © 2004, Emerald Group Publishing Limited
Supermarkets told: chuck snacks off the checkout!
Supermarkets told: chuck snacks off the checkout!
Major supermarkets are being told by parents not to display sweets, crisps and soft drinks at the checkouts.
“Seventy per cent of confectionery is bought on impulse”, said Nutritionist Annie Seeley, Parents Jury Co-ordinator. “Retailers know that putting snacks and soft drinks at the checkout where people queue increases sales substantially. But parents say this manipulative marketing technique leads to family conflict when children pester for the products and parents have to say no”.
For more information, visit Web site: www.foodcomm.org.uk/latest_news.htm