Keywords
Citation
Kaymak, T. (2010), "The US semiconductor industry in the 1990s: strategies and outcomes", Strategic Direction, Vol. 26 No. 3. https://doi.org/10.1108/sd.2010.05626cad.008
Publisher
:Emerald Group Publishing Limited
Copyright © 2010, Emerald Group Publishing Limited
The US semiconductor industry in the 1990s: strategies and outcomes
Article Type: Abstracts From: Strategic Direction, Volume 26, Issue 3
Kaymak T.Strategic Change (UK), May 2009, Vol. 18 No. 3/4, Start page: 141, No of pages: 15
Purpose – Examines the relationships between business-level strategies and firm-level performance in both multinational firms (MNEs) and domestic US semiconductor firms during the 1990s. Design/methodology/approach – Discusses global industries and business-level strategies, studying a total sample of 52 firms. Proposes the following hypotheses: MNEs had higher performance levels than domestic firms; domestic firms with focus low-cost strategies had higher performance levels than other firms; and MNEs which follow joint low-cost and differentiation strategies had higher performance levels than others.Article type: Research paperISSN: 1086-1718Reference: 38AY152
Keywords: Business performance, Demiconductor devices, United States of America