Internet Research: Volume 23 Issue 2

Consumer reviews: reviewer avatar facial expression and review valence

Mira Lee, Mikyoung Kim, Wei Peng

The purpose of this paper is to explore how the facial expression of the reviewer's avatar interacts with the valence of the consumer review to influence consumer purchase…

Why people share knowledge in virtual communities?: The use of Yahoo! Kimo Knowledge+ as an example

Fu‐ren Lin, Hui‐yi Huang

The purpose of this paper is to answer the question: why Google Answers and Yahoo! Kimo Knowledge+, both virtual communities built on users asking and answering questions with…

The influence of the components of storytelling blogs on readers’ travel intentions

Kuo‐Lun Hsiao, Hsi‐Peng Lu, Wan‐Chin Lan

The purpose of this study was to determine how storytelling blogs affect readers’ intention to adopt travel products.

Public contributions to private‐collective systems: the case of social bookmarking

Raquel Benbunan‐Fich, Marios Koufaris

The aim of this study is to provide a theoretical extension to the private‐collective model of information sharing along with an empirical test with users of a social bookmarking…

Urban and rural differences: Multilevel latent class analysis of online activities and e‐payment behavior patterns

Tsui‐Chuan Hsieh, Keng‐Chieh Yang, Conna Yang, Chyan Yang

The purpose of this article is to investigate urban and rural differences for online activities and e‐payment behavior patterns.

Modeling utilitarian‐hedonic dual mediation (UHDM) in the purchase and use of games

Robert Davis, Bodo Lang, Neil Gautam

It is assumed that consumers consume games to experience hedonic and utilitarian value. However, there is no conceptual model or empirical evidence that supports this hypothesis…