Journal of Research in Interactive Marketing: Volume 6 Issue 4

Subject:

Table of contents - Special Issue: Digital Piracy

Guest Editors: Professor Ian Phau, Mr Michael Lwin

Initial findings of a gap analysis of the digital piracy literature: six undiscovered countries

Sigi Goode

Digital piracy continues to be a problem for firms, industry lobby groups and regulators. The purpose of this paper is to report initial findings of a review of the digital piracy…

Law, norms, piracy and online anonymity: Practices of de‐identification in the global file sharing community

Stefan Larsson, Måns Svensson, Marcin de Kaminski, Kari Rönkkö, Johanna Alkan Olsson

The purpose of this study is to understand more of online anonymity in the global file sharing community in the context of social norms and copyright law. The study describes the…

2109

Implicit attitudes and digital piracy

Steven A. Taylor

An argument for the importance of unconscious processes is emerging across social science literatures (Petty et al.; Uleman). The purpose of this study is to investigate the role…

1710

Predicting consumer digital piracy behavior: The role of rationalization and perceived consequences

Irena Vida, Mateja Kos Koklič, Monika Kukar‐Kinney, Elfriede Penz

The purpose of this paper is to investigate consumer perceptions of personal risk and benefits of digital piracy behavior as determinants of one's justification for such behavior…

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Cover of Journal of Research in Interactive Marketing

ISSN:

2040-7122

Online date, start – end:

2010

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Prof Cheng Lu Wang