Strategic Direction: Volume 36 Issue 8

Subject:

Table of contents

Fostering positive deviance: a potential strategy to an engaged workforce

Naman Sharma

The purpose of this paper is to suggest positive deviance as a tool to enhance employee engagement.

268

Learning for the future: Using strategic learning plans in small firms to gain competitive advantage

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

197

Internet of Things (IoT) to the rescue: How IoT could improve supply chain risk management

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

512

Influential choices: How fashion influencers can affect the purchasing intentions of consumers

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

1948

Intra-Africa expansion and business success for fintech firms: Why adapting marketing strategies is crucial

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

229

How to optimize marketing strategy development: A potent blend of human and artificial intelligence

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

596

Exploring diversity-boosting strategies in fortune 500 companies: Insights into how corporate ethics and diversity management elevate commercial performance

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

890

Mastering the multi-stakeholder art of corporate brand alignment: Insights from world-leading brands on creating a structure for success

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

258

How Phillips saw the light: Understanding ambiguity to head off market disruption

Reviews the latest management developments across the globe and pinpoints practical implications from cutting-edge research and case studies.

Determining the link between employee engagement and organizational effectiveness: South African company insights on the all-encompassing importance of good communication

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

603

Success and succession planning: How new CEOs can affect innovation in China

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

253
Cover of Strategic Direction

ISSN:

0258-0543

Online date, start – end:

2002

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Miss Emma Steele